B2B Logistics Software
Vertical SaaS for a freight niche the big platforms ignore. Small market, total ownership of it — the kind of dominance generalists can't see and can't dislodge.
[Placeholder entry — replace with a real portfolio company via the site admin.]
Why this one made the list
Founder spent a decade inside the niche before writing a line of code. The product encodes operational knowledge competitors would need years to learn. Churn is near zero because the software is the workflow.
What we like
Net revenue retention above 120%. Sales cycle measured in weeks, not quarters, because the pain is specific and the buyer is known. Capital efficiency that makes venture math optional, not mandatory.
What worries us
The ceiling question: is the niche big enough? We think the adjacent expansion path is credible — but we've stress-tested it, and you should too.
The opportunity
We ran our investor-readiness process with this team and now consider them ready. Raising a seed round with terms we consider sane. Friends of the firm get the full memo.